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Why do people buy J.Crew?

Discussion in 'Classic Menswear' started by Jay Gatsby, Sep 11, 2010.

  1. makewayhomer

    makewayhomer Well-Known Member

    Sep 23, 2009
    I spot checked a few prices:
    $150 sweaters
    $25 T-shirts
    $60 chinos
    $300 boots
    $60 Oxfords

    I'm not speaking to quality (or to sales), but you probably should be pulling down $80k minimum to play in this price range.
    (I'd say $125k if you live in a city)
    Unless, of course, you're a $30,000 millionaire, or a Prole riddled with credit card debt.

    In my affluent college, most people wore $30 sweaters/shirts, $50 shoes, $10 T's, and $30 chinos.
    So, the markup from "basic apparel" is about 100-500%.

    Maybe I'm out of touch.
    I didn't spend big on clothing until I had serious assets and job seniority/security.
    And, that comes long after college age.
    Then again, the JCrew sales demographics overwhelmingly back that up.

    I think this more speaks to the silliness of paying full retail price for mall brands

    J Crew Sweaters sell for $30-$50 on ebay (new)
  2. intent

    intent Well-Known Member

    Jan 26, 2009
    Portland, ME
    I'm finding less and less to buy from them. Basic tee shirts, polos, etc. on deep sale. The occasional sweater.

    Also, Club Monaco sucks. I went to the NYC Soho store, and the fabrics felt cheap, the construction was shoddy, and the offerings were boring. Seemed like a more expensive Banana Republic to me.
  3. RecoveringChef

    RecoveringChef Well-Known Member

    Mar 30, 2010
    Charlotte, NC
    I might be late to this argument, and even later to the existence of this brand, but I recently discovered Lands' End Canvas. It appears to be a spinoff of Lands' End whose goods look much like J Crew, but are considerably more affordable.


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