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GQ mag's (flawed?) take on Dry Denim

lapu lapu

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Q: What's the deal with raw or selvage jeans? I've heard that you can't wash them because they'll lose their color. True?

A: Trend victims are walking around in filthy jeans because they are afraid to wash them and make them look slightly lighter. There is a natural life cycle to jeans. They start out dark blue, they get washed and worn, and eventually they wind up abraded and maybe in Africa with all the old CK T-shirts. Made by using the old-style looms, new selvage jeans are full of dark dye. One way to try to maintain the dark color is to wash them inside out with cold water, and some people use Woolite Dark Laundry to prevent undue color loss. When they get too light for fashion, buy another pair and give the medium blue ones to a charity or a trend-insensitive friend.

Is it just me or has this guy got it all wrong here?
confused.gif
 

Mr Sola

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I read that and wondered where he got his info from. I was actually thinking about sending him an email. But then I realized that he probably won't read it.
 

lapu lapu

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Originally Posted by Mr Sola
I read that and wondered where he got his info from. I was actually thinking about sending him an email. But then I realized that he probably won't read it.
Yeah...considering dude probably doesn't do his research correctly. Or at all!
 

Brian SD

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Well his response is very GQ. I would have expected to hear such a thing. I also wouldn't expect a GQ writer to know anything about the "natural life cycle" of jeans.
 

digital_denim

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Yes, everyone please send there worn in SDs, Eternals, Sugarcanes, RPMs, and Samurai jeans to me. I'll be fashion insensitive and take them off your hands.
 

DNW

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American GQ is now a joke. I had a subscription years ago but discontinued when they morphed into a Maxim wannabe. I'll only read the British version when I can get my hands on an issue.

I believe the guy who does the Q&A for GQ is very trad. I wouldn't expect him to know or have an informed opinion about raw denim.
 

Edward Appleby

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Though he may be wrong in an absolute since, people do overstate the importance of not washing your dry denim, in the sense that wearing your RRDS for a year without washing them isn't going to give you these magical pants that mirror your inner soul. Yes, waiting to wash your jeans will give you better fading and distressing, but only to a point, and the difference isn't as marked as people make it out to be. I think a lot of it is just an elitist desire to exclude the teeming A&F pre-faded masses.
 

StevenRocks

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Originally Posted by Edward Appleby
I think a lot of it is just an elitist desire to exclude the teeming A&F pre-faded masses.
You hit the nail on the head. it's a mark of distinction between "us" and "them." My take, send them to a dry cleaner to preserve the color, but definately clean them regularly.
 

weirdnjfan1

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The had a feature about straight leg jeans in the issue with Tom Cruise on the cover. It's funny cause that had new standards in the in there. It almost seems like they don't know what they are talking about.
 

kwiteaboy

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Originally Posted by weirdnjfan1
The had a feature about straight leg jeans in the issue with Tom Cruise on the cover. It's funny cause that had new standards in the in there. It almost seems like they don't know what they are talking about.

GQ routinely plugs an item on one page and debases it on another - in the same issue. They're so hip they're schizophrenic.
 

HEWSINATOR

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I always find it funny to when there is a new ad in GQ, and then a feature of it. I really do wonder how much the features are dictated by dolla's.
 

Max

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Originally Posted by HEWSINATOR
I always find it funny to when there is a new ad in GQ, and then a feature of it. I really do wonder how much the features are dictated by dolla's.
Stop the presses!
 

Metal Circus

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Well, the fact that he considers dry and selvage denim to be the same thing speaks volumes.
 

Arethusa

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Originally Posted by HEWSINATOR
I always find it funny to when there is a new ad in GQ, and then a feature of it. I really do wonder how much the features are dictated by dolla's.
All of them?
 

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