As I posted yesterday, there is an "event" in the lobby of Two International Place in Boston. It is called "Napoli Crea." I just spent about 15 minutes down there. They have one young woman who is the business director of the event, and her job is mainly to sell buyers on the products. She is surprisingly uneducated about high end clothing, but she is very sweet and knows that the clothes in the exhibits are very expensive and lovely. She says she loves to just touch the fabrics and invited me to do the same. The event is basically seven different stations. Each station is a table and sometimes a mannequin or two, where the products are creatively laid out. Each station is a different company. There is Isaia, Finamore shirts, a young shoe company called Di Cristafano (I think), Marinella (they make watches too, BTW), a luggage company from Naples, some jewelry company, and . . . . . . (drum roll) . . . . . Cesare Attolini. For those who have never seen an Attolini suit, if you are a short walk from the event it is worth checking out just to see one. They have a sportcoat folded on the table with, a cashmere overcoat lied out under the table, and a double breasted heavier worsted chalk stripe suit on a tailor's form. Just to see the armhole pleating is a very lovely experience. The suit looks much softer than I ever expected -- I always though Attolini would be edging towards Brioni in terms of sharpness, but that's not the case. I was talking with the woman about Attolini for some time and she was surprised I'd even heard of the company. When I told her the suit on the tailor's form probably is about $4000 or more her jaw dropped. Pretty funny. The other highlight is the Finamore table because not only do they have about four shirts laid out, they also have a fairly sizeable swatch book. No MTM ordering, unfortunately. The swatch book is for potential buyers, I was told. Nevertheless, merely to look through the swatch book is good for those people who are looking at swatches for Chan or Jantzen orders. You can get some ideas of what might look good/creative, etc. I always find that after looking through a well conceived swatch book, I get new ideas for what would look good.
post #1 of 7
3/17/05 at 4:13pm