Originally Posted by ChetBakerSings
Hey Typhoid, are you pretty certain those are from the 60s? I've read that the white text on black background is 50-60s, but I thought that ties with the italicized sans-serif "BROOKS BROTHERS" (also white on black) were from the 80s. Just interested in knowing for sure. I've found quite a few BB ties matching this description that I thought were 80s.
Edit: Here's an example of what I thought was an older BB tie, alongside what I've considered to be from the 80s. I'd love to be wrong, though.
^^^ I've run into the same thing re: their tie labels. I was (am?) a bit confused, but I believe that BB used a variation of the white letters on a black label from at least the 1950s into the 1980s before switching to the yellow cursive script on a blue label sometime in the late 1980s(?) or early 1990s(?). My first two sales on Etsy were two repp striped ties that were DEFINITELY vintage 1960s based on their construction, width, and condition:
I recently sold a Brooks Brothers commemorative emblematic tie with a special label dated from 1986 (https://www.etsy.com/transaction/86385249).
^^^ As you can see, it has more or less the same font as the two ties from the 1960s.
The only way that I have been able to reliably determine whether or not a particular BB tie with this type of label is from the 1960s vs. 1980s is to look at the particular tie's construction, width, and condition. In the picture that I posted earlier today with the four paisley ties, the two narrower ties are definitely 1960s and the two wider ties are possibly 1970s(?) / 1980s(?). But all 4 of them have similar white on black labels.
RE: The BB knit tie with the block white lettering in your picture. I believe that that particular label is possibly from the late 1970s or 1980s because I have seen BB ties and wash and wear suits with more or less that exact label sewn into them from that time period, but with different color schemes (ie. blue block letters on white and yellow block letters on white).
Let me wrap this up by reiterating that my conclusions here are solely based on my personal observations and may very well be incorrect.