"Raw" denim is something I don't understand (unless you are in a profession that allows you to wear jeans every day).
6-18 months of wearing the same pair of pants? For those of us in suit and tie jobs, how many weekends does that translate to? Sleeping in jeans? Blue dye everywhere? Not sure I'll ever be bothered to go through that. I find it a bit gross, really. No matter what the bacteria count says ^^.
Sea baths, freezing denim, washing rituals that are more complex than voodoo, I'm with you, it makes no sense.
Seems like a hell of a lot of effort to go to for, well, clothes that are meant to be beater clothes.
I love seeing some fine denim, much of it raw, in the same way I love seeking Kris Van Assche sneakers. At the end of the way, though, if I'm going to trash the clothes thoroughly to pieces, I don't want to be spending top dollar for artisan quality, seems silly.