That's a great price for Pantherella socks. Keep in mind, places like Marshall's don't have these in stock most of the time. And, when they recently did have them, the prices for their cotton socks were around $5 and their cashmere blends were for $15. However, we're still talking about socks and its up to you to decide how much you really want to spend. I bought a pair of their cotton ones, and I really cannot tell the difference between these and some other brands. If it doesn't make a real difference to you, you might instead buy some other brands they carry at Marshall's or TJMaxx where for the same amount of money you might be able to get more socks.