Certainly not as bad as the Saab SUV that is basically a Chevy Trailblazer plus $10,000. Now THAT'S a stupid product... Anyway, Lambo has never thrilled me much. If I had the money, there are any number of Ferraris or Maseratis that I'd pick first. Jaguar is the biggest sell-out to me, though, and the one that disheartens me the most (probably because while a Lambo will probably never be in my future, a Jaguar is certainly closer to being a possible purchase). Some of their models (like the Xk8) look nice, but basically it's now just a big fancy ford with a V-8 to compete with their rivals. To me, a Jaguar needs to be sleek, smooth, large but still cramped on the inside, and with an inline 6 or a V-12 that falls apart every six weeks. The Cayenne never bothered me, though, for the reasons PSG mentioned; it seemed an extension of their design innovation into a new arena, not a quick "fit into market need" scheme. Every new Jaguar seems JUST that... I mean, what was with that shitty little X-type (the BMW 3-series rival)?