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My new Logo - for your consideration - Page 3

post #31 of 43
OMG! I love it! Do you want to sell the rights? Fits right in with my line ???
post #32 of 43
I don't like the logos. They seem clunky and inelegant. My favorite logo is the Brooks Brothers golden fleece. The Hickey Customized logo with a hand holding a needle and thread is a good one that gets the point across cleanly. I would consider something like a loom or needle and thread.
post #33 of 43
Quote:
Originally Posted by R-H View Post
The colours are a bit Jokerish for my liking.

Yes, the "Jokerish" colors are definitely a no-go. However, the simplicity of the buttons and scissors are very expressive and work nicely... but not within the crest, which makes for a strange juxtaposition of the elegant and ironic.

Definitely a start though.
post #34 of 43
The new logo looks good but I would change these two points:

1) replace the colour purple with something more subdued (it has that 1994 minor league baseball expansion team logo vibe)
2) get rid of the pin cushion (it looks like a human head with pins)

Otherwise I like it.
post #35 of 43
This isn't the best picture of it (there are more somewhere on the net, but I couldn't find one readily), but in terms of overall balance/shape/design and such, I find Gucci's new crest/logo to be quite interesting:

post #36 of 43
Quote:
Originally Posted by johnnyblazini View Post
I work in strategy, and when looking at a logo I must first ask the following questions:

- What type of products are you planning to sell (brands, used, types, etc.)
- Who is your target market
- What is your positioning strategy (what is your corporate identity, what do you stand for)
- What is your branding strategy (how do you wish to be perceived by your clients)

I also work in strategy. Here's a couple of useful links from some friends of ours:

http://www.neutronllc.com/ideas/brand_positioning
http://www.neutronllc.com/ideas/brand_messaging
post #37 of 43
Seriously, it's not bad for a home-grown logo. You could use it.

That said, I don't like the 2 pairs of scissors crossing. You can make a cross with a single pair of scissors. Or you can cross the pair of scissors with something else.

I don't think the colors are particularly appealing.

I think you can simplify your logo, you don't need to have scissors, buttons, AND pins. I think you can use one of those as a main motif and get rid of the rest.
post #38 of 43
Quote:
Originally Posted by eric glennie View Post
OMG! I love it! Do you want to sell the rights? Fits right in with my line ???

And this is the most damning criticism of all
post #39 of 43
Quote:
Originally Posted by rach2jlc View Post
This isn't the best picture of it (there are more somewhere on the net, but I couldn't find one readily), but in terms of overall balance/shape/design and such, I find Gucci's new crest/logo to be quite interesting:
Isn't that the original crest? As for the pincushion, I think a different scheme, a pincushion could be interesting as a kind of logo. I recently saw an Otl Aicher poster of a German heraldic crest that was exceptionally well-done. I think it was done for the 1972 Munich Olympics, which was one of his legendary commissions.
post #40 of 43
Quote:
Originally Posted by eric glennie View Post
OMG! I love it! Do you want to sell the rights? Fits right in with my line ???

There's the kicker right there
post #41 of 43
Quote:
Originally Posted by oscarthewild View Post
The large prominent scissors, R U planning a collaboration with Eric G.

Quote:
Originally Posted by eric glennie View Post
OMG! I love it! Do you want to sell the rights? Fits right in with my line ???

Surprised that no one else saw/commented on the obvious fit.
post #42 of 43
For what its worth, I like the design with the pin cushion.
post #43 of 43
It's okay...
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