Oh yea that's the one! oki-ni.
Yea for all white it's hard tbh, you either want it all dirtied up, or squeaky clean, anything in between just isnt sweet.
Sleep in it, go for marathon runs in it, roll in the mud, have a fight in it, spill food on it, get totally poo faced on a night out wearing it, cut lines on it, use it as a picnic blanket, let your dog chew on it, use it as a door mat, hey presto! xD