ah so 5ep probably isn't what i'm looking for since i'm mainly looking for some jeans for casual wear as opposed to a project...what about japanese denim? would that be something more along the lines of what i'm looking for or do those take alot of time to take care of and break in as well?
5ep is Japanese denim, the company just happens to be based in the US. If you want quick fading denim you should probably avoid pretty much all Japanese denim.
Back to the OP, as long as you stay away from brands that are notorious for keeping their indigo you should be fine. Or you could just ignore that and enjoy the ride.