Originally Posted by commodorewheeler
Different people have different definitions of "raw" for denim. whodini knows a shitload about denim, but his definition of raw is a little bit different from mine. I go by Blue in Green's terminology, where they call unwashed denim "raw" and one-wash denim "one-wash". By my definition, what you are saying is correct, but by his, it is not.
I've preferred the use of "raw" in a general, simplified sense for a variety of reasons. For example, just by typing in "raw" it immediately conjures an image of dark, unfaded jeans. It gets a lot trickier when I type "wash" because could I be talking about jeans that were merely soaked in water or were they treated jeans?
BiG plays to a very specific consumer and, given their inventory of the same pair of unsanforized jeans being sold as either pre-soak or post-soak, it would make sense to make a clearer distinction of their product so that there is little confusion. But in a broader context, using "raw" to describe non-distressed/treated and "washed" to describe everything else has personally made more sense. Once you start talking about "raw," then you get clarify it with further specifics and descriptions.
I'll give an example: you walk into a reputable store that sells jeans and ask the SA, "Hey, can you point me to the raw jeans." Is he going to point you to two separate areas on unsanforized and one-wash jeans?
If anything, "one wash" is a more confusing term than "raw." A "wash" can be anything, like Left Field's enzyme wash or other companies that soak their jeans in Woolite Dark and sun bake them so that they become stiff and take creases, or even just plain water. And yet how often is "one soak" used?
"Raw" is just a more accurate description because it's giving visual information, and it's logically why it's used so often for many different contexts. Is a soaked pair of unsanforized jeans any less raw than a pair of "dry" sanforized? That would seem a bit pedantic because both jeans would be starting out their wear raw
Originally Posted by cowsareforeating
why are there no raw skinny lighter colored jeans. fml.
No one wants to fade light jeans, so raw doesn't make much sense nor would it have much of a sale advantage to the average consumer. Good greys are hard to come by. Loads of cheapies, though...