I used the Saphir Medaille L'Dor line for my shoes, following what I've read and seen. Totally worth the extra payment.
Lately, however, another British honey farm produced a very fine soft paste wax called the Robson's Beeswax Shoe Polish. It's totally worth the try. The wax is so soft and creamy, a dab could cover a whole section of the shoe like shoe cream. The consistency makes the polish excellent as a heel and sole edge wax, if anyone care to spend time and dry-rubbing the wax on the heel and sole edge surface.
Overall, in all the shoe polish that I've tried, the only brand(s) that I'd trust is the Saphir line and the new Robson's polish. Lincoln works fine, but the thick finish can be detrimental for the leather, and removal can be extremely difficult in the long run. Given the thick finish that Lincoln can produce, I can only trust the brand most in polishing the leather sole and heel edges.
Kiwi is the most sensitive brand I've known. The polish, to be honest, is love or hate depends on the user. Personally, I find Kiwi a joke and a tragic story. I know that our military used to be Kiwi's greatest customer, but yet the quality had so gone under the ground so far. I don't know what the formula used to be in the past, but I can tell from the God-awful smell that the thing is nothing more than petroleum based solvents and paraffin wax. The polish cannot hold its luster. It requires one to polish so frequently, in comparison to other brands which one can just use a brush and rebuff the finish. The wax is also too greasy and tends to melt under the hot sun. The finish builds up thick and greasy and flakes off fairly easily. Kiwi also wears out really fast under wet weather, which eventually introduce water penetration. Due to the greasiness, Kiwi is also extremely hard to remove, even when compared to Lincoln, which produce a much thicker finish.
Overall, it is up to one to find the polish good or bad to themselves, but as of my recommendation, if you are willing to spend, Saphir and Saphir Medaille L'Dor is the way to go. If you're not willing to spend, or on a budget cut, then it is Angelus and Lincoln to go to. Kiwi - up to you. I had enough nightmarish experience with Kiwi.
Whatever polish you use, don't forget to douse the leather with a good grade conditioner before you polish. This will make the shoe shine greater and healthier.
A few thoughts to be shared upon this topic.