There's also a mail in post cards inside the magazine where they'll continue your free subscription for a year. Sounds good, but I'm suspicious. There has to be a catch somewhere.
Maybe the catch is, they have to have circulation so that advertisers will buy ad space, and they can make money and eventually start charging for a magazine with a reputation, etc... gotta get the ball rolling somehow, no one's gonna pay for a subscription to a brand new unknown magazine. I'm waiting on my copy, filled the thing out a couple weeks ago. Speaking of which, has anyone seen Vice? It's a free mag that comes out in the 'alternative' places around my area and I assume elsewhere, some ads but some good articles and stuff, glossy, full color etc. I often wondered how they could give that away.