Originally Posted by shoreman1782
Obviously you guys have the data but it sounds like a handful of people like the serendipity and everyone else would like it to be more like yoox/grailed--easily filter brands and sizes.
Admittedly, as grailed gets bigger it gets worse. Too many variations on the same brand name, for example, more and more detritus
It's mostly over in CM, and from both buyers and sellers/ You can check out the discussion from 2011, and then again last year, iirc. One thing that we did see is that there was a big drop off of views when we tried that, for just a little bit, and also a dropoff in sellers, which is a real issue as well. A one item, one listing, with filters for size and category, was what we had originally planned, but when we tried to adopt that, there was huge pushback from both sellers and buyers over on the CM side. On this side, most people wanted filters and a one item, one listing, system. The result was a compromise that is hardly perfect.
I do have a drafted solution that would enable both fun browsing and easy filtering. This was a system that J has devised back in about 2011 (he is decidedly smarter than me in many ways.) The problem is that when you partner with an external company, you don't have the same mobility that you do as just two guys. I would pay someone to just build out the system and link it, but the problem is to get it to talk to proprietary software. I actually talked to a developer about building the system from scratch, and even without the talking problem, it would be a lot of development hours. As in, months and months. So clearly it's not a project we'd want to undertake unless our tech and revenue partners were also really stoked about it.
In the interim, we could just have 2 different sets of rules. One for CM, and one for SWD. Essentially have 2 different systems, one operating the way it does now, the other operating under a different set of rules. The problem with would be confusion, since the rules for posting would be different in CM and SWD classifieds. But this is something that we could revisit immediately. Anything that requires a bunch of development in B&S, it's unrealistic for me to say that I could make it happen in the foreseable future.