Really, you consider Berg and Berg ties a good deal? I just can't agree with that, when you can get a bespoke Sam Hober tie for the same price (or $5-$10 more depending on fabric) made to your exact specifications and with the best care, construction, and materials in the world. And there's more to a quality tie than the primary fabric; just as important is the quality of the interlining. Often, a cheap material is used in order to save money. But a high quality wool lining is essential for a good knot as well as the longevity of the tie and it's ability to retain it's shape and prevent wrinkling.
I agree with you in spirit, but the main attraction of a tie is the primary fabric. I'd rather buy a lesser quality tie in a fabric I love than a higher quality tie in a fabric that's just ok. For a solid grenadine tie, Sam is the way to go. Berg has some really gorgeous neats that I'd pick over several Hober ties though.