I'm completely fine with people outbidding others by as little as $10. It's how the game is played and if you really want the item (and are feeling truly charitable) you should be willing to watch it during the final moments before it closes.
Besides if you bid big enough, it shouldn't be an issue.
Just one hour left guys, let's send this thing a little higher. The $800 retail value is still $150 away. I wore my own hopsack sportcoat yesterday in honor of this auction. If you don't have one...or want another ...this is a great opportunity to make it happen, and make someone else's holidays a little happier at the same time.