Very tempting . I will certainly become a Reverso ebuddy with you one day. However, I think the MRS will have me shot, stuffed, and mounted above the fireplace if I buy anything major before we know where we stand with our taxes. So...DEETS please...
I am guilty of paying MSRP for one of my watches. It was just impossible to find this particular model at that time and I really wanted it. Am I am snob? No, I just wanted to have it - I know paying full price goes against SF rules:satisfied:
With regards to in-house vesus ETA, I couldn't care less. Give me a well machined case and a perfect dial and I'm a very happy customer. At the end of the day, how much hand finishing (e.g Pealage) do you really think goes into your watches?
Paying full retail does not go against SF rules. I think its simply a matter of being an informed buyer. There are watches I'd never pay full retail for...why, because I know I don't have to. But I have paid MSRP on a few watches, because that was actually a good price...demand greatly outstripped supply and they were selling on the 2nd hand market for significantly more than I paid.
Nothing wrong with not caring whats "under the hood." We all have our priorities when it comes to watches. As for the level of finishing on a movement, it greatly depends on the watch and what you are spending. Within a certain range an ETA makes sense and its a good solid workhorse. However, once you are beyond a certain price range an ETA movement would be less acceptable to me. I'm not saying a movement would have to be made in house, but again at a certain price range I'd want something powered by a JLC, F.Piguet, Lemania, or Piaget movement. If you think you are getting nearly the same level of workmanship and finishing on a $3,000 watch with an ETA movement as you will find in the top brands, well thats wishful thinking.
I've heard some people say that it would have been great if JLC had released the new blue as another TTR 1931 edition, but I'm with Jerome Lambert on this choice - its not a winning formula to release multiple limited editions of the same model with minor superficial changes... A very refreshing pov from a ceo in these times (cough, AP, cough)...
+1 on on Jermone Lambert's choice.
I am undecided on whether I like the blue Reverso. I think its a model I will have to see in person before making a judgment.