Although we generally fawn over watch pictures (because that is really our only option), I have noticed that some watches are simply way more photogenic than others. I guess I realized it when I saw some of the Piaget and FPJ watches yesterday. Those watches do not look nearly as fine as they do in real life because they are just so difficult to photograph.
In the similar vein, some watches are so darn photogenic that in real life they are almost a bit underwhelming. To not sound biased, I have to say that my MUT Moon may fall into this category. Do not get me wrong, I do not think it is underwhelming in the least (I still love my watch more than anything), but I think that photographs are really able to capture its beauty.
I guess the purpose of this post is... sometimes you really need to check things out in the flesh to really get a feel for them. And then there are those aspects that do not translate over pictures--the feel of a watch, how large it looks on the wrist, whether it is too thin or slab sided, etc. At the end of the day, nothing beats strapping it on your wrist for a test drive.