After all, only a few years ago, Lange was priced like JLC, but now sells in the PP price range. Platinum Duometre please...but I guess the big difference is that unlike Lange they still make a solid set of more accessible steel watches. Dino's Breguet analogy is probably closest - again, talked about as "Big Five", but the Type XX is cheaper than a steel Daytona.
Actually, Lange was always priced like Patek, rather than JLC. Yes there are some overlaps in price, but historically Lange competed in both price and quality PP. Roughly 20 years ago, when the Lange 1 was launched, in YG it had an MSRP of $20K. At that time or a little after when the Patek 5015 (small seconds, power reserve, moon phase) was available in YG or RG it had an MSRP of $20K (but could easily be purchased for a 30% discount). It was also more expensive than VC's YG Historique's Chronograph that carried and MSRP of around $17,000 (prior to again a 30% discount). In addition, when the basic 1815s were released, they were about the same price ore maybe a bit more than a YG Calatrava, which was about $9,600 (before a discount). Yes, JLC made pieces that were in those price ranges, but I believe the bulk of their sales were on watches that were in a lower price range, like basic steel Master series or Reverso watches. Even in more recent years, say 2004 a Lange 1 Moonphase in gold was about $26,000 and in PT it was $31,500, that was when Patek's 5034 Travel time was about $17-20K in YG and in PT about $30K, and 5015's replacement, the 5054 was about $25,000 in YG (before a discount). Again during that time frame the Lange 1815s seemed to be around the Calatrava price range. So at least in my experience, Langes were always in the Patek price range.
Funny think is, when I was buying some SS Daytonas years ago, their MSRPs were less than Breguet Type XXs. Although, years ago the Daytona could easily be flipped for more than its MSRP, and the Type XX would depreciate the minute it left the store on someone's wrist.