The simple answer.... YES.
The in depth answer, read this thread when you have a few months...
I am surprised by the price range of shoe trees with Cheaney cedarwood £65 compared to Herring £35 - both British made so hopefully FSC sustainable wood. Amazon and other sites sell cedar shoe trees for as little as £15. Cheaney beech wood shoe trees are £40 so I am undecided between the Herring cedar and Cheaney beech.