Originally Posted by Jr Mouse
I could see them not doing the keyboard. There are more then enough 3rd party alternatives and it would go against the positioning on the market of the Air and Mini. The Pencil on the other hand makes sense for them. It ads another interaction layer to the devices for creativity and will help drive app support for the accessory. Not enough developers will add support for the pencil if it's limited to just the Pro.
I was thinking Apple should really add support for tracking your pencil to iOS devices via bluetooth like the Tile
uses. $100 is a lot to spend on it and having the safe of mind that you can open up Find My iPhone and discover where you might have left it would go a long way to making it feel like a safe purchase and not something easily lost. https://www.thetileapp.com/
You make good points and I agree that the pencil makes sense for the Air from a consumer standpoint. Not sure about the mini.
But regardless, I just can't tell if they would. Their product lineup is becoming increasingly muddied and they care so much about margins.
To support the pencil with the same hardware used in the pro, their margins absolutely would decline and it would cannibalize the more expensive pro. If anything, apple tries to up sell people and supporting the pencil on the air would push them downstream. Further, I feel like supporting the pencil but not the keyboard would raise questions.
I think it ends up raising more questions around their product strategy for the iPad.
It's all a giant mess.