I think you guys are getting caught up in this too much. By the third/fourth week of the season, this story is forgotten. At the end of the day, money talks and the NFL will still be bringing in cash by the boatload. No sponsors are boycotting, no fans are boycotting. The media and some players are calling for Goodells head but unless someone has him on tape saying he doesn't give a shit about this Rice issue, he will still be the commissioner by the end of the season. And Rice will play again this season or get a fair amount of the money from his contract, he just has to sue the league/Ravens.