Expires July 6, presumably at 11:59 pm. The important thing though is selection. Most blue label stuff is either limited sizing or will run out by that time. However, the purple label stuff will probably still be available in all sizes, I'd imagine. I was going to try one of these new Blake slim fit shirts for $30, but they only have large and x-large. I love the blake fabric, but hated the baggy fit. The slimmer fit might be cool.