Hi my name is Chloe Warner and I am a student studying fashion styling, hair and makeup. I am currently working on a project which I think has a good niche but I need a little more information from the male propsective. I am looking to create a bi-annual menswear guide for men who want to keep up with changing fashions in a simplistic manner. My target market is a young, intellectual man who earns from 23,000 - 30,000 salary per year. Sections within the guide would be accessories, shoes and grooming. There will also be editorials, sections on what not to wear and aspiration pages general advice and some trend forecasting pages. With all this content would any men reading this be interested in purchasing the guide to help with fashion worries or fixes. Also i'm thinking of pricing and would love to know how much you would be happy paying for a bi-annual styling guide?
Any response would be much appreciated.
Thankyou
Chloe.
.......I suspect the person making $23-30k per year isn't going to have enough disposable income to really get heavy into clothes. Furthermore, I'm willing to bet that salary range means they are probably wearing a uniform or at best chinos and a buttondown. If they are into clothing, what can you give them that GQ, Esquire, and Details can't?
