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What are the greatest menswear brands of all time? - Page 32

post #466 of 500
Quote:
Originally Posted by dieworkwear View Post

This is essentially the problem with doing any serious, thoughtful work on menswear. So much of the landscape is polluted with recycled marketing hype and press releases..

So frustratingly true.
post #467 of 500
Quote:
Originally Posted by jon54 View Post

Brioni, Brooks Brothers, Armani, Ralph Lauren...

Brooks Brothers is mainly a U.S. thing - no real global relevance like the other three.
post #468 of 500
^ That's definitely not true. Tons of foreign companies were inspired to create RTW clothing after Brooks introduced the RTW suit. Not to mention their role in popularizing an American sense of style that has had a huge influence in the world.

Even when you walk around parts of Italy or Japan, you see fairly mediocre BB stuff being sold and marketed like it was some kind of holy thing. It's rather bizarre.
post #469 of 500
Quote:
Originally Posted by dieworkwear View Post

^ That's definitely not true. Tons of foreign companies were inspired to create RTW clothing after Brooks introduced the RTW suit. Not to mention their role in popularizing an American sense of style that has had a huge influence in the world.
Even when you walk around parts of Italy or Japan, you see fairly mediocre BB stuff being sold and marketed like it was some kind of holy thing. It's rather bizarre.

BB was one of the main shirts of choice for the original London mods.
post #470 of 500
Agnelli wore BB button downs.
Edited by JensenH - 10/7/12 at 6:21am
post #471 of 500
post #472 of 500
Quote:
I don’t have enough Vaseline in the house to name 50 greatest menswear brands

Brilliant!
post #473 of 500
But seriously, great read. Not 100% sold on it - but interesting nonetheless.
post #474 of 500
great link. great read. thanks!
post #475 of 500
Very good read. Only one slight snag though.

Surely an all time great brand should still kick around in the upper echelons of menswear and fashion? Where do I see Pierre Cardin? Places like TJ Maxx, Sears etc... Not wanting to sound snooty or anything, but Cardin's lack of presence in any high scale department store is to the brand's detriment. Heck, even Calvin Klein (a brand not highly revered nowadays for it's a premium menswear) has a presence in pretty much every department store that I can think of, whether that store is perceived as high scale or low scale. Cardin perhaps once was great, but former glories do not indicate totality. Since when is first foremost?

To call Cardin the all time great menswear brand would be like me saying the greatest brand of clothing arose from an unknown primitive being around 2 million years ago. There had to be a first person / animal / hybrid that decided to cover his penis with a strip of leather. From here, clothing was born and he rose to prominence in the tribe by selling and stitching together strips of leather or feathers.... He has to be the greatest because he was first.
post #476 of 500
it's not like that at all...
post #477 of 500
Quote:
Originally Posted by hendrix View Post

it's not like that at all...

to an extent it is...
post #478 of 500
Quote:
Originally Posted by rach2jlc View Post

Very, very true. Fashion and menswear have never been subjected to the rigorous social science methodologies of other fields (musicology, art history, etc). It's both a shame and also quite surprising, given that we may not all listen to Stranvinsky or view Rothko, but we all wear clothes.
Maybe some of us tiring of academia could start a new field? Surely there's a lot of room for growth beyond Barthe's "Fashion System." wink.gif

the literature on most design related fields is fairly poor, except for architecture. a shame indeed.
post #479 of 500
Quote:
Originally Posted by hendrix View Post

it's not like that at all...

while i think klobber may have exaggerated his point, i think it is valid to question PC as "the greatest EVAR menswear brand," considering his present (and for the past decade, at least afaik) lack of relevancy anywhere besides burlington coat factory. and that i do not see that changing in the near future.

then again, this leads back to my earlier point, that it will be near impossible, or maybe even actually impossible, to crown a #1, without controversy. its not something that i think there will ever be consensus on.
post #480 of 500
Thread Starter 
The piece will be up on Monday at Complex. I hope you'll take it in the spirit it was intended smile.gif.
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