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Mr Porter...caring about aesthetics?

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Opinions & thoughts: Having noticed a very pretty pair of white bikes with their very smart "Mr Porter USA" boxes proudly displayed, locked up outside our lovely local Beaty spot, (a charming part of Brooklyn, where much of the neighborhood gather to have a quick catch up,) we were slightly worried as weeks went by...something became clear. These 2 bikes had clearly been abandoned. Their wheels started to buckle, tyres were beyond flat...they started becoming less a pretty pair of bikes, and more an obvious eyesore and nuisance in a cared-for neighborhood.

So doing the "right thing" we called Mr Porter to let them know that these 2 lovely and quite expensive bikes (clearly were an advert for they stylish...carefree and "in touch" brand that they portray themselves as..) Had gone astray, exact address given etc. The customer services lady was lovely & said she'd let the marketing dept know straight away, as they had been part of a big "do" in Manhattan.

Relieved we looked forward to them being rescued, hopefully restored & no longer wasting away for all to see, & perhaps given to some lucky kids who couldn't afford such chic bikes?? Oh to dream....strangely almost the next day the bikes had been stripped of their "Mr Porter" identifying boxes, a saddle had been ripped, (strangely not both?) black spray paint had been randomely used, no attempt had been made to cut the lock and remove the bikes back to their owners...& even more strange, none of the nearby bikes had been touched, sprayed or saddles removed? It felt like a very targeted piece of vandalism, with theo nly visible purpose being that these bikes could no longer be traced back to the impeccable Mr Porter?

Aside from the fact that this feels utterly wasteful & unnecessary, the saddest thing is that these bikes are now locked outside this lovely neighborhood hotspot, and we'll pass them now, watching them rot slowly, through the rest of the summer and no doubt into winter, when they'll be covered in rust inducing snow, slipping into decline, without any consideration for the people of the area or the businesses (who tirelessly sweep the pavements, water their plants and charm their customers in an ongoing attempt to keep everyone happy, and the neighborhood nice.)

Isn't it a shame that Mr Porter, so keen to project their slick image in a more public eye, seems less bothered by where props from an event of theirs, have landed, where they could have surely rescued these lovely bikes...?

Perhaps they think aesthetics only have a place in fashion..not everyday life?
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