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Reasons why New York Sucks - Page 737

post #11041 of 11740

Bearded hipster wmbg-based chocolate makers outed for melting down commercial chocolate to make their shitty chocolate. What are the odds?

 

http://dallasfood.org/2015/12/mast-brothers-what-lies-behind-the-beards-part-1-tastetexture/#more-1773

 

lefty

post #11042 of 11740
I may be spending Christmas Eve and Christmas in Manhattan. 2nd time for me. I'm looking forward to it!
post #11043 of 11740
Thread Starter 
Quote:
Originally Posted by lefty View Post

Bearded hipster wmbg-based chocolate makers outed for melting down commercial chocolate to make their shitty chocolate. What are the odds?

http://dallasfood.org/2015/12/mast-brothers-what-lies-behind-the-beards-part-1-tastetexture/#more-1773

lefty
I had never heard of these guys, not being a big chocolate person. But as it happens I had lunch at EMP on Friday. The very last course was a "game" in which they give you four small bars of chocolate--one made from cow milk, one bison, one sheep, one goat--and then challenge you to taste and guess. (Naturally, I got only one right.)

The guy I was with is a connoisseur of basically everything and he knew the brand. He just bluntly said to the waiter that he thought they were frauds. They got into a kind of debate that wasn't too acrimonious but a bit. Then I happened to find this piece when I got home and I sent it to him.
post #11044 of 11740

I've been aware of them but refused to pay $10 for hipcolate.  As their market is people who don't know shit from shinola I doubt this will hurt them at all. 

 

lefty

post #11045 of 11740
Quote:
Originally Posted by Joffrey View Post

I may be spending Christmas Eve and Christmas in Manhattan. 2nd time for me. I'm looking forward to it!

 

The top store displays I saw this year were Macy's and Saks.  Macy's is a Charlie Brown Christmas tie-in which is excellent...

Warning: Spoiler! (Click to show)
except for leaving out Linus's speech.

For Saks you'll want to stand across the street and look up.  And wait.

post #11046 of 11740
They sell Mast Brothers at Whole Foods, very expensive for what it is. For $10 per bar, I much prefer the ones from Alain Ducasse's Le Chocolat. Unfortunately they don't ship the US. I bought 200 euros worth of chocolate the last time I was in Paris.

http://www.lechocolat-alainducasse.com/en/chocolate-bar
post #11047 of 11740
Quote:
Originally Posted by poorsod View Post

They sell Mast Brothers at Whole Foods, very expensive for what it is. For $10 per bar, I much prefer the ones from Alain Ducasse's Le Chocolat. Unfortunately they don't ship the US. I bought 200 euros worth of chocolate the last time I was in Paris.

http://www.lechocolat-alainducasse.com/en/chocolate-bar

Have you tried Michel Cluizel bars before?

post #11048 of 11740
I could never bring myself to buy from Mast Bros because I figured it was all marketing.

have purchased from Fine and Raw, which is around the corner from me. Can't tell if it's legit or not, but I have enjoyed whatever I've tried from there.
post #11049 of 11740

Teuscher's 99% bar is perfect. Although expensive in the US stores, their bars are much cheaper in Zürich (the truffles cost the same here as it does in Zürich; I don't get why they mark up the bars so much)

post #11050 of 11740
Quote:
Originally Posted by Joffrey View Post

I may be spending Christmas Eve and Christmas in Manhattan. 2nd time for me. I'm looking forward to it!

Trip went well. On Christmas day we did the touristy thing and tried to check out the window decorations along 5th avenue (like Bergdorf Goodman) as well as get an evening picture of the tree in Rockefeller Plaza. How does that dierks bentley song go... "What was I thinkin?" 5th avenue was a madhouse for about 10 blocks, so was rockefeller plaza (we didn't bother trying to get a picture in front of the tree). Friendly Rockefeller Center employee managed to drop and shatter my [new] smartphone when he was kindly taking a picture of me and my mother in front of Radio City.

Anyway, despite my annoyance we managed to catch the Rockettes and have a pleasant dinner at Morandi.

How was your NYC christmas?
post #11051 of 11740
1986 sign in the neighborhood

post #11052 of 11740

The mean streets of the Upper East Side

Quote:
Originally Posted by gdl203 View Post

1986 sign in the neighborhood
  Warning: Spoiler! (Click to show)

 

The mean streets of the Upper East Side.

post #11053 of 11740
I didn't mind the hookers and dealers (who were mostly in the park) anywhere as much as the muggers.
post #11054 of 11740
Quote:
Originally Posted by lefty View Post

Bearded hipster wmbg-based chocolate makers outed for melting down commercial chocolate to make their shitty chocolate. What are the odds?

http://dallasfood.org/2015/12/mast-brothers-what-lies-behind-the-beards-part-1-tastetexture/#more-1773

lefty

Very interesting. I kind of like the idea of a business model based on a sort of luxury placebo effect.

What is most amusing to me is that, for my money, all chocolate bars are kind of crap anyway. They are tempered and often dosed with stabilizers and preservatives to make them tough enough to ship and to provide them with a decent shelf life. Real chocolate is made for immediate consumption and, when properly prepared, is closer to a religious experience than a food item. AFAIK, only the Belgians and the French do this. One of the great experiences of my life has been eating Leonidas chocolate at midnight in the Grand Platz in Brussels. I don't know of anybody in the U.S. who prepares chocolate this way.

Anyway, Happy New Year to all. I understand that the Olive Garden in Times Square is charging $400 (not including breadsticks) for dinner tonight. Whose with me?
post #11055 of 11740
In general I don't really get the fascination with chocolate. I mean it is good, but even the pricey stuff has never wowed me.
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