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Everlane T-shirts - Page 178

post #2656 of 3340

so you are the reason they changed the reward system

 

edit: his post was deleted

post #2657 of 3340
Quote:
Originally Posted by newyorkdork View Post

Hey,

Long time listener, first time caller.  I was really disappointed in the Everlane Cashmere sweater.  Here's my review:

 

http://newyorkdork.com/post/36020856467/everlane-mens-cashmere-sweater-review
 

Cheaper cashmere is actually softer and fuzzier than higher quality cashmere. 

 

"This is situation is doubly tricky because low-quality cashmere feels so soft in the store. It may even feel softer than the good stuff, in fact. The reason? Short fibers mean more breakage. Broken fibers fluff out of the fabric, making it soft - think of an angora sweater. It’s the same reason that old t-shirts are softer than new ones.

Broken fibers mean softness, but they also mean stretching, pilling and fuzziness. A sweater, in other words, that starts to look worn out immediately, and wears out quickly."

http://putthison.com/post/33160138133/old-cashmere-is-better-heres-the-honest-truth

post #2658 of 3340
Anybody else see the NYC email?

Some good stuff.

https://www.everlane.com/nyc-popup?
post #2659 of 3340
Quote:
Originally Posted by mbrokerny View Post

Anybody else see the NYC email?
Some good stuff.
https://www.everlane.com/nyc-popup?

I RSVPed. Will be there on Friday.
post #2660 of 3340
Quote:
Originally Posted by newyorkdork View Post

Hey,
Long time listener, first time caller.  I was really disappointed in the Everlane Cashmere sweater.  Here's my review:

http://newyorkdork.com/post/36020856467/everlane-mens-cashmere-sweater-review

 

Has anyone from our product team contacted you yet? I know we all read that review when it was published.


Quote:
Originally Posted by VLSI View Post

I wonder why nan never posts here anymore lol8[1].gif

HAI!

One of my developers is on vacation so I have been working double time to get the NYC Popup stuff ready to go, hence my prolonged absence. I just caught up on PMs, and I am ready to again spend time at work reading and posting on Styleforum.



Quote:
Originally Posted by mbrokerny View Post

Anybody else see the NYC email?
Some good stuff.
https://www.everlane.com/nyc-popup?

This has been 100% of my life for the last month.

We just put the new ties and bowties up, including Liberty fabrics, you guys can grab the florals before they sell out.
https://www.everlane.com/collections/holiday-ties-and-bows


NYC Popup

Our LA and SF teams will pretty much all be there at the party, so if you want to put a face to the company, stop on by and have a drink.
post #2661 of 3340
Quote:
Originally Posted by thenanyu View Post

We just put the new ties and bowties up, including Liberty fabrics, you guys can grab the florals before they sell out.
https://www.everlane.com/collections/holiday-ties-and-bows

Got excited when I first saw these, but they, like your belts, are just too skinny. I probably would have picked one up if they were 3'' instead of 2.5''.
post #2662 of 3340

Where there any changes to the new batch of weekenders? Hoping specifically for better handles. I thought they were kind of flimsy on the first batch.

post #2663 of 3340
Quote:
Originally Posted by thenanyu View Post


Has anyone from our product team contacted you yet? I know we all read that review when it was published.

Nan - do you have a rebuttal argument for his review of the cashmere? The point made by someone else above, that higher quality cashmere doesn't seem as soft when initially compared to cheap cashmere because of the sturdiness and length of the better threads, seems valid, but I'm still on the fence about picking one up and could use some convincing. A positive-spirited and detailed (yes, info is very persuasive) reply to his points might just do the trick. 

post #2664 of 3340
Good to have you back Nan but lets talk about the cardigans?

With all that said, there's only so much one can do to balance the low price/high quality (that struggle).
post #2665 of 3340
Quote:
Originally Posted by thenanyu View Post

We just put the new ties and bowties up, including Liberty fabrics, you guys can grab the florals before they sell out.
https://www.everlane.com/collections/holiday-ties-and-bows

 

https://www.youtube.com/watch?v=JQCP85FngzE

 

I have never bought something online so fast. Those florals are amazing.

post #2666 of 3340
Smoke and Blue oxford are restocked
post #2667 of 3340

any review on the scarves? i'm thinking of getting the peat one

post #2668 of 3340
What is with the blue bow tie? It says reversible in the title, but the images and description sure don't look that way.
post #2669 of 3340
Ordered a smoke oxford and a peat scarf. Looking forward to finding out whether the scarf is at all itchy.
post #2670 of 3340
Quote:
Originally Posted by Ketawa View Post

Where there any changes to the new batch of weekenders? Hoping specifically for better handles. I thought they were kind of flimsy on the first batch.

We used a better leather for the new weekends, but the difference is mainly in the nap of the back side, not the weight, so I don't think you will find them any more to your liking, sorry

Quote:
Originally Posted by plato View Post

Nan - do you have a rebuttal argument for his review of the cashmere? The point made by someone else above, that higher quality cashmere doesn't seem as soft when initially compared to cheap cashmere because of the sturdiness and length of the better threads, seems valid, but I'm still on the fence about picking one up and could use some convincing. A positive-spirited and detailed (yes, info is very persuasive) reply to his points might just do the trick. 

Sure, I'll tell you how we went about it...

Cashmere quality is determined primarily by two factors: the length and thickness of the individual fibers.
- Thinner fibers are more pliable, and make a more flexible and softer to wear garment. This is the biggest determinant in price of material.
- Longer fibers resist pilling more - cashmere is inherently a very crinkly fiber, so shorter lengths tend to catch a lot and pill much more dramatically than longer length fibers

The post from above regarding initial softness addresses this point, that short fibers will create a fuzz that people associate with softness, as well as be more flexible initially because the fibers are not as strongly connected. In the review, softness was only briefly mentioned, so it's hard to tell what the exact line of comparison was - it seems his main complaint is about fit anyways, but we did some interesting things to measure quality and I am sure you guys would appreciate the info so here goes...

There are some objective ways to measure cashmere quality. We actually sent our samples to a textile lab, as well as samples from J Crew (the "Loro Piana" stuff) and Uniqlo (as a baseline). We tested the fabric across multiple criteria and these are the results we have:

Pilling: We did a pilling test, where they rub the fabric for a certain amount of time, I think 48 hours straight, with a mechanical actuator and see how much pillage forms. We won this comparison by a large margin, J Crew lost, and Uniqlo performed really well, much better than we expected, but we found out why after we measured fiber lengths.

Fiber Thickness and Length: Everlane fibers and J Crew fibers measured between 15.5 and 16 microns, which, objectively speaking is B+ quality on the scheme of things. The really crazy baller stuff from Cucienelli and LP will measure 14.5-15.0 and 14 for the really crazyexpensive stuff. The yields per goat on this level of finess is dramatically smaller - only certain small sections of the goat can possibly grow this fine. We initially picked our material for best price performance ratio - it was the best stuff we could find under the crazy price inflection point. Uniqlo cashmere measured 17+ microns and were a lot shorter than ours - which puts them a couple of grades below us in terms of quality, but their chemical process is very extensive - they use a lot of softeners to make their fabric more pliable and straight, so they weave flatter and perform on par in the pilling test.

From the objective measurements, we can tell that our material quality is on par with J Crew's, and much better than Uniqlo, and I can tell you internally that when we were faced with the choice of skimping on quality vs. buying more expensive material, to the point that we had to break the intial $100 branding strategy, we went with the latter.
Quote:
Originally Posted by malcolm4819 View Post

Good to have you back Nan but lets talk about the cardigans?
With all that said, there's only so much one can do to balance the low price/high quality (that struggle).

Should be released in the next week or so - we are building out the products on the website right now actually, along with the green color, that I think we are calling emerald at this point.

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