I like them too. Esp the green one (not pictured here).
But but but
The prices. Utterly mad. I think an asking price of £400 for a diffusion line item this far removed from the mainline - in both aesthetic and production processes - is a bit outrageous. I can't begin to speculate at the mark up but £185 - £250 would seem appropriate but still expensive.
And good grief at the £1,250 Y-3 jackets. Oh and the £800 shorts to match. They're cool-looking, they really are. But they aren't that amazing and you can buy incredible, incredible, incredible mainline YYPH jackets at full-price in the UK for significantly less. Mainline shorts usually cost a bit less too. This ensamble, with the matching trainers, would cost more than £2000 to put together. I'd say even half of that total would be pushing it. It's just staggering, and not in a good way.
I get that these are statement pieces, but I don't see who the pricing benefits. Y-3 seem to price the nice items out of their main market, while seeming to hope that people attracted by the statement pieces will settle for tacky shit (I'm not a YYPH purist but some of Y-3's cheaper items are just repellant), priced at actually sane prices. I wish Y-3 would reign in the low and high ends a bit more. Produce strong items at appropriate diffusion prices, rather than go all out on a few impressive but ambitiously-priced pieces while simultaneously being content to slap a Y3 logo on an ordinary cotton polo and charge £185 for it.
// as a side-note, I'd say Y-3 manages to strike the right balance in the trainer department. Expensive but not unreasonably so, and the out-and-out failures tend to be the items that are over-ambitious, which is preferable to the utterly lame track/tee monstrosities that are typically the apparel section's bigger disappointments.
Edited by StevenE - 3/2/13 at 11:23am