Originally Posted by Tony Romo
There's no way Ralph Lauren hasn't diluted the brand name. For most people, It's now associated with expensive stuff that can be had for cheap at outlets and department stores.
That's the beauty though. Yes, it means this, but at the same time, it means the Rhinelander mansion, and the Ralph and Ricky Ranch (yeah, I wear a lot of RRL), and Ralph Lauren's famous stable of cars and horses. The man is a marketing genius. I can also tell you, first hand, that when it comes to advertising, they hold every fucking card. I mean, the entire deck. You get to say yes sir, no sir, either way, sir, I'd like it hard in the butt.