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WSJ: Drake left business, sold to Armoury. - Page 5

post #61 of 73
Quote:
Originally Posted by davesmith View Post

is the armoury a unique store in general or unique to hong kong??

Both!
post #62 of 73
Quote:
Originally Posted by davesmith View Post

i don't get it... is the armoury a unique store in general or unique to hong kong?? what would bringing an armoury to england bring if it already has so many luxury boutiques??


Few here, myself included, can speak to what the Armoury is in person... but let's put it this way, until Mark came along, there WAS mo Drake's bricks and mortar store in London... Hell- even G&G didn't have a store, you visited the basement level of a tailors (my apologies if this has since changed- I haven't been in two years. Nick's store is way up north). Many of the London shops are tiny stores that feature, basically a single brand or product (like Emma Willis) or the Saville Row shops who do one thing also. Having a carefully curated shop would, IMO actually be pretty unique.

Mark and his team have the capital, the real estate background and the passion for clothing to make this work at least in some small way.
post #63 of 73

Quote:

Originally Posted by Cary Grant View Post

Few here, myself included, can speak to what the Armoury is in person... but let's put it this way, until Mark came along, there WAS mo Drake's bricks and mortar store in London... Hell- even G&G didn't have a store, you visited the basement level of a tailors (my apologies if this has since changed- I haven't been in two years. Nick's store is way up north). Many of the London shops are tiny stores that feature, basically a single brand or product (like Emma Willis) or the Saville Row shops who do one thing also. Having a carefully curated shop would, IMO actually be pretty unique.

Mark and his team have the capital, the real estate background and the passion for clothing to make this work at least in some small way.


how does that sound different than harrods or harvey nichols? it just seems on a smaller scale, and i'm sure there are stores in london that stock these goods, i remember one on old bond street i dont remember the name though...

post #64 of 73
Quote:
Originally Posted by hymo View Post

Will they buy Liverano next?
Quote:
Originally Posted by NORE View Post

Now if they would just buy EG...
Quote:
Originally Posted by AlanC View Post

Perhaps we should start a wish list of brands the Armoury should buy.

+1. Congrats to Mark Cho, a fellow Brown Alum.
post #65 of 73
Quote:
Originally Posted by davesmith View Post

Quote:


how does that sound different than harrods or harvey nichols? it just seems on a smaller scale, and i'm sure there are stores in london that stock these goods, i remember one on old bond street i dont remember the name though...


To me, what make a store great is not just the brands that they are carrying, it is about which items from each brand that they have selected. I have not been to the Armoury but from what I gather they have done a great job cherry picking separate items that provide a cohesive look that is their own.

Today most products are available to everyone everywhere and therefore availability is not what sets anyone apart anymore, it is the editing of the selection. And of course great service.
post #66 of 73
"You don’t want to look like you just got off the boat from Naples. Anyway, the high-class dressers there want to look English."

Pfft, typical pompous pom.

Well done to The Armoury, seems like a great move.
post #67 of 73
Quote:
Originally Posted by The Upright Man View Post

"You don’t want to look like you just got off the boat from Naples. Anyway, the high-class dressers there want to look English."

Pfft, typical pompous pom.

Just got off the boat from (insert place) is just a saying we have in England, it means to look as though you've just arrived in town and haven't got a clue about anything.
post #68 of 73
Quote:
Originally Posted by apropos View Post



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post #69 of 73
Quote:
Originally Posted by davesmith View Post

Quote:


how does that sound different than harrods or harvey nichols? it just seems on a smaller scale, and i'm sure there are stores in london that stock these goods, i remember one on old bond street i dont remember the name though...


There really isn't anywhere like this in London - and as a Londoner I would welcome it. As Cary Grant has already stated - there are some smaller stores that carry single brands (T&A, Emma Willis, etc), there are tailors/shoemakers/shirt makers, and there are department stores. The department stores typically have very fashion-focused selections, and rubbish service

There is - I believe - a gap in the market for a store selling high-quality accessories, shoes and RTW shirtings, suits, etc. The only store that came close to this for my was Connolly - Charvet shirts and ties, ties by Drakes, RTW by Caruso, some half-decent shoes and great leather accessories. It had consistently excellent service - but alas went under.

Having said all that - I am slightly disappointed by the Drakes B&M store. It is neither fish nor fowl - too small to be a true outfitter, and with too small a selection of ties for a tie specialist. I would be happier if they had just used the whole space for ties (and in particular wider ones)
post #70 of 73
Quote:
Originally Posted by davesmith View Post

Quote:


how does that sound different than harrods or harvey nichols? it just seems on a smaller scale, and i'm sure there are stores in london that stock these goods, i remember one on old bond street i dont remember the name though...


Well-curated
Customer service
Focus on the craft (more than purely the retail numbers)

Harrods isn't a remotely close experience to a well-run boutique. Just like shopping for a fine cheese at Tesco (UK) or Walmart (US) is nothing like going to Neal's Yard.
post #71 of 73
Wonderful news! Congrats guys!
post #72 of 73
I believe this is the beginning of a wonderful friendship...
post #73 of 73
The goal, as it always is in these situations, is to create a luxury brand and then license the shit out of it.
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