Originally Posted by SField
You know, people can rail on the prices set by Keller's somm, but Per Se is one of the most plush, well located dining rooms on the planet. That real estate is shockingly expensive (although I don't know his terms with the TW people). And the city is full of people willing to pay those retarded mark ups. Granted, the wine list at TFL is also fairly laughable, but the guy's overhead is just insane. I mean really, there are a handful of restaurants in the world that have as many costs as the operation Keller runs in NYC. While there are places I'd rather dine for $300 in the US, I would never get mad at him for it being expensive. Same for Masa. Look where it is? What do you fucking expect? And with the fish they're getting? People complain but they don't take into account the cost of running these places. They're really a labor of love/insanity. Keller could make a hell of a lot more money putting out a much shittier product.
I don't know what it costs to run those places but that wine list bascially says to me "Don't dine here unless A) You know nothing about what wine should cost and B) you are so rich that you don't care." I expect to pay more, perhaps even a lot more, than retail at very nice places but that list is still nuts.
I went to Robuchon, not the Atelier but the big brother, in Vegas earlier this year and it costs more than Per Se and the list was much better and even had some very good deals (in addition to the to-be-expected "OMG it's DRC/Lafite let's get it honey!!" bottles). So it can be done.