It's actually on the shorter side of regular (Boglioli). The length is exaggerated by the pose and also the fact my left shoulder is a fair bit lower than my right (again due to the pose). When standing properly the length is where it should be for such a casual, cotton jacket.
Also, thanks for the positive feedback guys.
@Stitchy, It's Hober so of course I love it but felt I missed an opportunity by not including some pattern.