Here is my summary:
Marketing is a means to an end...
Powerful people require powerful tools and marketing is the spark that allows the chemistry to occur. Markets are in constant evolution of availability and need. Marketing is what provides the consumer with awareness....and need.
We live in the Information Age and this constant barrage of noise to a consumer's buying nerve deadens the sensitivity of need. A product managers and marketers alike must learn to create need in consumers. The buying power exists, even in today's economy, but marketers have forgotten to create need. Blue Oceans are there for the taking, mobile internet connectivity and personalization have reached new levels of advertisement design and targeting. Where are you today amongst the noise? What part of today's technology are you leveraging for your business? What need is your product creating?
This is what I do. I create need. Whether through personal sales or specific goal-oriented marketing I create powerful-punch lines that give products persona or tailor tactical presentations to create customer need. I'm young and I'm fresh and I'm evolving quicker than you are. I'm the new Mad Men...I'm the future where more people think like Steve Jobs and Mark Zuckerberg. I am a need-creator.
Too cheesy? Too much? Critique me please.