If you are using so much conditioner that it piles up in the broguing, it's too much. Think of putting hand lotion on your hands...if you come away with greasy hands you've used too much. Similarly, only enough conditioner should be used that it all soaks into the leather. A light film in other words.
Same with the cream or the wax polish. Too little is better than too much...although most of the time what you think is hardly any will be more than sufficient..