I am pretty sure all Napoli Couture items are made in-house, with the sole exception of their shoes, which are made by Ferragamo (and which Zegna claims a better maker than Mantellassi). The shoes are made into two lines within the Napoli range, the Goodyear/Blake (Rabid) ones and the Goodyear High Performace shoes, where a thin layer of extra 'padding' (which I assume to be cork fillings) is present at the ball of the foot under the insole lining. In my opinion, the "Limited Edition" trick is merely a gimmick, bundling the shoe trees, suede bag, etc. so they can price it higher. The Napoli Couture has a new label --- which may not be out on the ready-made items this season yet. It is only present in recent custom pieces. My initial comparison shows that different stitch work is used on the shirts now than shirts of a year or two ago. The buttons are the same, fabrics selection remain exclusive to the Napoli Couture, just different stitch work. I will examine closer once I pick it up next week. I also notice the new label on the custom jacket that says "Zegna Couture" and "XXX" all over the lining. The tailoring is, as usual, perfect. I can post pictures if anyone want to see it.
Huh... Interestingly enough, I bought a Napoli "XXX" (no couture) shirt from the Zegna store in Boston about 2 Â½ years ago, and it is from the Napoli Couture range, since I saw the exact same shirt in the Bal Harbor Zegna store, with the "Napoli Couture" writing on the label. So, I think they, um... ok, so I am not sure what to think regarding the different labels, as long as they are all made the same way with the same quality, who cares what the label looks like, right? The Napoli shirts are made by Lorenzini, right? Jon.