Stupid collection to be made under the WWM label. Almost looks like BoO meet J. Crew...doesn't even look like McNairy. Not really quirky at all, very boring and the WWM beanies are such a roll eyes. Also this:
Originally Posted by WWM Site
Every single piece of the Woolrich Woolen Mills collection has its own history, use and functionality that derive from the American outdoor world.
has been totally lost with this collection. E: That being said, I like the black pants and shirt from the first look and I think this stuff would blend in really well with other "americana" brands. I just don't understand why McNairy couldn't step a little more outside his comfort zone to make something more relevant to the history of Woolen Mills (with Daiki, and before Daiki)