I study economics, which means I do not know the first thing about business or marketing ha. Perhaps the first few people to have custom details opened Pandora's box. Other guys hear about it, and now they want their custom details, too. To me, it looks like customization for customization's sake, almost to the point where it is a fetish. Some guy orders a TOJ with details/colors/materials not seen before, and all of a sudden it becomes some legend with a name.
post #18826 of 54303
4/23/12 at 8:29pm