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Louis Vuitton and Dunhill Top Among China's Wealthy - Page 2

post #16 of 19
Thread Starter 
Quote:
Originally Posted by skywalker View Post
This is odd, when they could just buy everything online.

But you can't. It isn't all available on line. Plus, many want that "experience". Retailers who are successful continue to deliver a retail experience that reinforces the status of the brand.
post #17 of 19
One interesting aspect of the marketing, and what makes the marketing successful, is how the brand names are transliterated into Chinese or Cantonese. Really. "El a Vee" is easy for a Chinese speaker to say and easy to remember. And yes, the Chinese love the monograms.
post #18 of 19
Quote:
Originally Posted by skywalker View Post
This is odd, when they could just buy everything online.
But then you can't walk smugly outside the store with a LV shopping bag.
post #19 of 19
meh "el a vee" is for them country bumpkins from southern china... we all know "he mes" specially the belkin is da shitz over there.
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