J-- It's soft in terms of feel, but not very thick, and not loosely woven. Â Also, while it isn't Sea Island cotton, it has something of a hard finish that gives it a nice, subtle sheen I wasn't able to capture in the picture. Â I suppose you could argue that patterns are inherently more casual than solids, but there's nothing coarse or rugged about this fabric. Â I guess I viewed it as more toward the "refined and dressy" end of things, which is why the shirt ended up with a spread collar and French cuffs. Hope that helps.