But I can already conclude one thing about the company, already: they need some assistance with their website. Prince of "Whales", indeed.
If you think that's funny, here's a blurb from Anna Matuozzo's site:
Anna Matuozzo homepage
The first famous appraiser was Mariano Rubinacci, a customer who take care of reliable shirtmaker's name jealously, because shirtmaker was the only one that was able to give with her shits
a touch of discreet elegance that all lovers of stylish dressing look for minutely, almost fanatically... After early dawn many names of prestige have joined, like...
I wonder if she'll add an "r" to "shits" to make "shirts?" Obviously a typo, but rather amusing IMO.