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Brunello Cucinelli

comrade

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Interesting article in the March 29th New Yorker on Brunello Cucinelli the
man, not his clothes. The subtitle of the article is " The Cashmere Utopia of
Brunello Cucinelli" which is about Cucinelli's philosophic orientation and the
company he has created.
 

Mannix

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Is there a link to the article?
 

ljrcustom

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I also would be interested in reading the article so if anyone knows of a link or can post it, I would be very appreciative.

-LR
 

FStyles

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Love the man, what he's created, his DESIGNS, most of the materials he uses, HIS DESIGNS, his go-to market strategy & how he incorporates "community" into his business practices. a businessman with a conscience Overall, I don't lie to myself about the quality of his manufacturing (that basically, its par, sometimes bogie) but I can deal with it due to his A+(IMHO) designs and responsible production methodology. his fits are just pleasing to my eye/.
inlove.gif
Don't mean to start a war early on but I place BC and Tom Ford on the same plane as "lifestyle" designers if that makes any sense........and BC hiots all the right notes for me and TF just falls way way short of it. My Opinion and I know it'll stink to lots here.
 

ter1413

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Would love to see the entire article...
 

TRINI

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great article - thank you for posting those scans.
 

TheWorldsFinest

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All items pictured are by Brunello Cucinelli.

Luxurious Cashmere Sweaters and more!

Inspired by the Esquire article on Brunello Cucinelli, we’d like to share some of our favorite cashmere sweaters and outerwear!

Find these items at ShopTheFinest.com.
Quote:
It’s hardly surprising that Brunello Cucinelli knows from cashmere; his luxurious namesake line is filled with the fiber, of course. And, as he shares with the Wall Street Journal today, his closet is, too: blazers, sweaters, scarves, some of which he’s had for more than 30 years and intends to pass on to future generations of lucky young Italians.

That alone explains Cucinelli’s Severe Cashmere Caretaking Rules, which we’ll summarize here: No dry-cleaning. No washing machines. Solid pieces require warm water and hand-washing, using gentle hand soap and, if you want to add a softener, it should be white vinegar. Printed or colorful pieces need cold water. No moving the garment in the water. No twisting the cashmere when you remove it; that would stretch the fiber. No drying, except for laying the pieces on a flat towel. And no direct contact with an iron. Ever. Also, if you spill something on it, no dealing with it right away. Obviously, you should wait for the offending spot to dry, then take it a specialty cleaner.

Actually, none of this stuff is obvious. But it’s excellent advice, especially when you evaluate what Cucinelli considers to be cashmere’s best quality: “It is something to save and go back to time after time. It is the feeling of an embrace.” Because in a world where style knows no bounds, it’s not just a sweater — it’s a lover.

Read more: http://www.esquire.com/blogs/mens-fashion/#ixzz1fKcf6Jgk
 

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