Oh gosh. This sort of stuff makes me throw up in my mouth a little, I must admit. That website is an embarassment to my profession in a lot of ways. Can it work? Sure, sort of. Is it a good/worthwhile option for you? I can't answer that. Is this a bad product/"system"? Not necessarily, but there really is nothing new here at all - just a (barely) enticing website and some anecdotal evidence praising the "system". I almost feel bad providing that answer and thus keeping this thread alive, but this is just my professional opinion. I'd suggest visiting an orthodontist in your area for a (likely free) consultation before getting started with anything.