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Originally Posted by
Doctor 
According to Mike, Epaulet is stocking Gant. Coming the end of this week.
Yup, we're planned to get about 10 styles this Friday. We started with Gant Rugger last Fall, and it was really well received. The shirting has a nice slim fit and a shorter hem, so it's perfect if you like to wear it untucked. For jackets, we've already bought the Bonded Cotton parka and reversible harrington, but I might check into that Varsity jacket too. I didn't see it in the showroom when I did my appointment, but it looks great on the site.
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Originally Posted by
ctrlaltelite it's got a pretty rich history as an american shirting brand, when the swedes bought it they tapped into that and began to rebrand the company a few years ago. since then it's been bought by lacoste and slowly getting more on-point in its offerings imo. i have a few gant things that get a lot of wear.
one of my friends modeled for the f/w '10 campaign and the stuff i've seen looks great. gonna see the michael bastian stuff next week so i'm kind of excited to see how that collection turned out.
The vast majority of Gant's business is in Europe - where it's a bit like a Ralph Lauren that's all preppy and maritime. When I lived in Vienna, I would see it stocked at nearly every department store. Rugger was just launched last year as a younger, slimmer line that speaks back to Gant's roots. I dig this collection a lot. The construction, fit, and materials are all well executed, and the pricing is really fair. I'm excited for us to get started with them online.
Edit: thats photos huge, sorry guys.
