It's not about that. It's about not being friendly for newcomers.
SW&D clearly has it's group of "inner friends" who refer to eachothers by their username etc.
The rest is like "this guy" or "that guy". The tone isn't very welcoming.
I'm gonna stop bitching here cus I can see this turning into shit really fast.
You're just taking it the wrong way though. When Lane or someone posts I usually just look at the avatar and know it's lane. When you post (well, I know who you are, but at 200 posts many probably don't) people look at the avatar, think 'that dude with that avatar' and then when they want to use your name have to go back and check to see what it is. Especially since it was a new page, I think Lane just didn't bother. I don't think many people read usernames when browsing unless they need to.