I grew up eating pimento cheese sandwiches all the time. Since I've always lived in the south, I had no idea (until last week) that it wasn't popular in the rest of the country. I then found this article: http://www.npr.org/templates/story/s...toryId=6877304 It basically sums it up, I guess:
I asked my friends from Boston, and they had never heard of it. Pimento cheese is one of those unique foods; it's incredible cheap and generations of kids have grown up on it. At the same time, it's not uncommon to find it at wedding receptions, graduation balls, etc. It's one of the most popular concessions at Augusta National during the Masters ($1.50 per sandwich, same for a sweet tea or Coke)
It is incredible easy to make from scratch, and I might make some later this week (I have all the ingredients). Perhaps I'll take some pictures along the way. It's basically sharp cheddar, pimentos, mayonnaise, and some salt & pepper, and perhaps some hot sauce. There are, of course, tons of variations. 
One of the top 3 most popular sandwiches at the Master's (served in green cling wrap) 
Quote:
Pimento cheese is so ingrained in the lives of many Southerners that we don't realize our passion for the stuff doesn't exist outside the region. Call me provincial, but I was shocked (shocked!) when I learned that everyday people from Boston to San Diego don't slap pimento cheese on bread for a quick lunch, or slather it across their burgers for a decadent treat.
It is incredible easy to make from scratch, and I might make some later this week (I have all the ingredients). Perhaps I'll take some pictures along the way. It's basically sharp cheddar, pimentos, mayonnaise, and some salt & pepper, and perhaps some hot sauce. There are, of course, tons of variations. 
One of the top 3 most popular sandwiches at the Master's (served in green cling wrap) 








