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best/worst corporate logos - Page 20

post #286 of 487
Quote:
Originally Posted by Kent Wang
Another good one:



I like the names some of the more established logo have. The BMW is called the roundel and the Adidas the trefoil. Any others?

I really don't like that logo. I'm not particularly fond of any logo that has outlined letter forms.
post #287 of 487
Quote:
Originally Posted by Kent Wang
I like the names some of the more established logo have. The BMW is called the roundel and the Adidas the trefoil. Any others?

Mercedes-Benz 'Tri-star'
post #288 of 487
post #289 of 487
Quote:
Originally Posted by Kent Wang
I'm not aware of the history of it, but it is the same shape as an Eastern Christian cross.
Historically, it is simply a Swiss flag with the colours reversed. The cross on the Swiss flag comes from the symbol a noble family (I forget which). That family might have taken it as a reference to christianity, but I am not sure, and that's a pretty faraway reference.

I do know that muslims have considered they were offended by the use of a cross (hence the use of a crescent, and also, I believe, a tiger in Iran under the rule of the Shah). Still, I am not happy that the organisation has to bow to that misconception.
post #290 of 487
Quote:
Originally Posted by Brian SD
I really don't like that logo. I'm not particularly fond of any logo that has outlined letter forms.
I believe this version is actually the preferred one:
post #291 of 487
Quote:
Originally Posted by Étienne
I do know that muslims have considered they were offended by the use of a cross (hence the use of a crescent, and also, I believe, a tiger in Iran under the rule of the Shah). Still, I am not happy that the organisation has to bow to that misconception.
Of course, it's not just Muslims who feel that way. The MDA (Red Shield of David) also eschews the use of the cross for a more culturally appropriate symbol: Also, my understanding of the Swiss flag is that it was the banner of the Holy Roman Empire's vassal in one of the major cantons, so it is hardly correct to say that it carries no Christian connotations.
post #292 of 487
Good ones:



post #293 of 487
Timeless:

post #294 of 487
Quote:
Originally Posted by Étienne
I believe, a tiger in Iran under the rule of the Shah).
It is a lion with the sun.
Quote:
Originally Posted by SGladwell
Also, my understanding of the Swiss flag is that it was the banner of the Holy Roman Empire's vassal in one of the major cantons, so it is hardly correct to say that it carries no Christian connotations.
Holy Roman Empire, Eastern cross, it all comes together now.
post #295 of 487
Some logos I like:

1. Playboy Bunny -Arthur Paul
2. Alfred E. Newman -Mad Magazine
3. Hermes, and their orange
4. Tiffany and Co. and their blue
5. Paramount Pictures
6. Indian Motorcycles
7. Hershey's
8. Oakland Raiders
9. Vintage baseball: Atlanta Braves, Baltimore Orioles, Pirates, Chicago , SF Giants
10. Chaquita bananas


Worst logos or product names:

1. Big Bertha
2. Pusser's Clothing from Dillards
3. Campbell's Chunky anything
4. Wendy's logo
5. Wal Mart logo /name
post #296 of 487
Quote:
Originally Posted by designprofessor
Some logos I like:...
9. Vintage baseball: Atlanta Braves, Baltimore Orioles, Pirates, Chicago , SF Giants...


Might be a little biased, but after yesterday I have to say this is wonderful

post #297 of 487
Quote:
Originally Posted by Aaron
I don't want to derail this thread anymore but Starbucks[...]has some of the best marketing and strategic strategy for entering new markets that I have ever seen.

Strategic strategy?
post #298 of 487
shameless plug:
post #299 of 487
Quote:
Originally Posted by Parker
Re: Starbucks. Here is their original logo. It showed the bi-tailed mermaid in full. I believe they received some "negative feedback" and decided to crop in.



The original,which can be seen at Pike Place Market in Seattle, has tits.

b
post #300 of 487
Quote:
Originally Posted by SGladwell
Also, my understanding of the Swiss flag is that it was the banner of the Holy Roman Empire's vassal in one of the major cantons, so it is hardly correct to say that it carries no Christian connotations.
As I was saying: there is a connection, but that's a faraway one.
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