Originally Posted by XenoX101
My bad, I forgot that you all work for fashion companies that distribute lookbooks and know the exact process involved. Honestly I'm getting right sick of all the pretentious BS on styleforum, everyone seems to act like they know more than they do, I guarantee none of you can speculate any more than I can about how the lookbook photos are taken, so STFU, please unless you can state otherwise with some semblence of proof.
You know what? I'm feelin pretty nice for some reason. Let me fill you in. You ever flip through the Sunday paper and see the ads for JCPenney, Kohl's, etc. You see the dress shirts and the jackets that fit super slim, even though they cost $15? The guys wearing it have a 24" drop, and it still fits immaculately? It's because the shirts/jackets don't actually fit that way. They are pinned. Go into most any department store and look at the jackets and shirts being modeled on mannequins. They are pinned at the back so they look tailored, but aren't really. They show what it COULD look like tailored, but not how they are. This is a ploy to sell more. This is also an exploitation of the fact that modern men do not value tailoring at all. Now you say, 'But that's Kohl's! These are bigger, more nichey brands!'. The truth of the matter is advertising is advertising. Things don't generally fit the way they are advertised. Moral or not, that's the way it is. You've seen the Thom Brown suits, right? The slim cropped suits with high-water / capri pants? They come with long inseams from the factory. It's up to the wearer to have the pants hemmed to the knee, not the manufacturer. Hence, why you can't judge clothing by advertisements or look book pics.