Originally Posted by idfnl
Historical price is relevant because its a component of how I judge value. You may see a $15 bottle as value, but to me it seems expensive as shit. Maybe you can get the historical marker out of your head but I can't. Its gotten pricey considering what that $15 could have gotten me back then. And I need to put a lot more effort in to finding good stuff in that price point. Unless your time doesn't enter into the equation either?
Then you should just stop buying wine, based on the "logic" I have read here, you have no alternative.
Look, the "holy grail" of most wine drinkers (as opposed to collectors) has long been the "good $10 bottle." There is something magical about that figure. That's what people were talking about 20 years ago when I started and it's still a figure that gets bandied about.
Because of inflation and other factors. many bottles that cost $10 in 1991 cost more today. (That's not to say that there are, overall, fewer $10 bottles; more on that below.) Moreover, if you run that figure through an inflation calculator, you find that what $10 bought in 1991 it takes more than $16 to buy today.
Nonetheless, it is still possible--20 years later--to find drinkable bottles for $10. And even under that. As it happens, those bottle are mostly from France. But leave that aside. The point is, for the same nominal, non-adjusted money, you can still get wine of the same or better quality at the low end. Not from California any more (except a few whites) but from France and to a lesser extent Italy.
So, in reality, those of us who like the low end wines are BETTER OFF today than we were 20 years ago. And not just on price--overall quality has risen too. Whether you want to credit that to improved winemaking or global warming (less vintage variation) is up to you. The upshot is that today there is less risk of bad bottles. Also, a much wider selection as low end Bord that never used to leave France gets imported in greater volume. And, no, I don't have to spend a ton of time searching for passable $10 Bord, I find it everywhere.
We're all screwed on the high end, which has gotten way more expensive and outstripped inflation by a mile but that's not what this conversation is about.
So if you are simply upset because what used to to cost you X now costs you Y, and all other factors you consider irrelevant, you should just leave the field. Buying wine for you in 2012 is just a recipe for heartbreak and frustration.Edited by Manton - 12/11/12 at 6:35am