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Premium Denim in DC

post #1 of 18
Thread Starter 
So my wife comes home last night after visiting the Denim Bar with some friends after work ... and she brought me a pair of these "really cool jeans from europe that you're not supposed to wash." Now I remember why we got married. Nudies are here in DC, at long last.  Along with Evisu and a host of other brands.  Haven't visited DB yet, but there was a writeup on it in todays Washington Post -- the link is right here I also read elsewhere that Giorgio Armani (say what you will) is looking to open up a boutique in Washington.  At long last, it seems like we're finally getting some style ... Cheers, Hoya
post #2 of 18
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Farinelli points out that Japanese-made Nudie jeans are not supposed to be washed for six months. "They mold to your body as you wear them." Sound cuckoo? Not to those who want to be recognized for standing apart from the pack. Jean fanatics supposedly turn their cuffs up to let other cognescenti know what ultra-exclusive brand they're wearing.
Damn the Nudie hype As much as I love my RRs... Come on. they didn't invent unwashed jeans...
post #3 of 18
I posted about this last week - has anyone checked out the men's selection at the Denim bar yet? I know from the article that they have some Evisus, but I don't want no Evisus. And I'm lazy. EDIT: off topic - Brian, were you considering those Stussy Cedric sunglasses awhile back? Ever get them?
post #4 of 18
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Damn the Nudie hype As much as I love my RRs... Come on. they didn't invent unwashed jeans...
Microsoft didn't invent "windows". Coca-cola didn't invent soda/pop. Yet these companies are synonymous with "their" inventions. It's all about marketing, dude. I'd bet that Nudies will become synonymous with unwashed jeans in the near future. Good marketing move on their part.
post #5 of 18
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I'd bet that Nudies will become synonymous with unwashed jeans in the near future.
Or burn out like Von Dutch. Or, in becoming a mass amrket brand (which it already is in Europe), become as disasteful to the Denim Freak as Sevens are to some (Brian, will you hate you Nudies a year from now?) This is the inner snob in me speaking up, but I personally like it when niche brand stay that way - APC, the way I believe that Corpus will stay, Oki-ni collaborations, etc... Incidentally, my fiancee just got me a really cool fleece hoodie from Oki-ni designed by the English niche brand Six Eight Seven Six. Arrived today from England. The inner streetwear snob in me is exultant - a super limited edition piece from a niche brand collaboration with a niche retailer. That said, I wear Seven jeans occasionally. Anyone got a problem with that?
post #6 of 18
This morning I was wearing Sevens (NYD, of course), a baby blue t-shirt, and a fitted grey hoodie with flipflops. Too bad I don't have any kids to shuttle around to soccer practice. It's also great to go out on with a woman and be wearing the same jeans. When things get serious you can buy his-and-hers matching cardigan sweaters from Eddie Bauer. I like the one with the reindeer on it.
post #7 of 18
haha, okay I'm not hating on everyone. You just get so sick of hearing the same thing over and over again. I certainly hope I won't hate Nudie a year from now, that's when my RRs will look best. Shoreman - I got the Cedrics. I love em - they're bigger than I expected (which is no problem with me, I wanted huge glasses). Although, I'm still not done. This local boutique has some absolutely sick modified-aviator glasses that I might pick when I have money. I'll let you know what brand they are next time I head there. Good analogies, Sam. LA Guy, okay wait - you like niche brands and want them to stay that way and have an inner snob that appreciates this, but it's totally not cool for me to be an inner snob about Pinback playing on the O.C. and the radio?
post #8 of 18
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haha, okay I'm not hating on everyone. You just get so sick of hearing the same thing over and over again. I certainly hope I won't hate Nudie a year from now, that's when my RRs will look best. Shoreman - I got the Cedrics. I love em - they're bigger than I expected (which is no problem with me, I wanted huge glasses). Although, I'm still not done. This local boutique has some absolutely sick modified-aviator glasses that I might pick when I have money. I'll let you know what brand they are next time I head there. Good analogies, Sam. LA Guy, okay wait - you like niche brands and want them to stay that way and have an inner snob that appreciates this, but it's totally not cool for me to be an inner snob about Pinback playing on the O.C. and the radio?  
Umm, I have nothing to say in my defense except to reiterate that hypocrisy is the tribute vice pays to virtue. I am reconciled to being a style hypocrite. btw, I would probably be the same way about music too, but a man's only got so much time... Besides, I am in academia. Without our elistist attitudes, we will be left with nothing
post #9 of 18
hahaha. Lots of humor on this board today. Anyway, my APC hipsters will be here this week. I'll let you dudes know what they're like. Hopefully they will fit. I ordered a 28...
post #10 of 18
Brian, dude. You need to write a Haiku.
post #11 of 18
I feel that a rant from Lydia is appropriate at this juncture.
post #12 of 18
The one problem with Nudie's becoming a super popular brand is the price. At $180-220 vs. $130-170 the 50 dollar disparity is a considerable difference (when alot of people buy the sevens at discount).
post #13 of 18
Quote:
The one problem with Nudie's becoming a super popular brand is the price.  At $180-220 vs. $130-170 the 50 dollar disparity is a considerable difference (when alot of people buy the sevens at discount).
Look how much True Religions cost ($175-240 or so), and people a re eating them up. Paper Denims aren't any cheaper either. Nearly all wade in at $165+ these days. Rogans, which never went totally mainstream, but nevertheless lost a lot of lustre from overexposure, retail at ~$230, on average. And there are no Nudies on sale now, but there never are at first. Just wait a year or so. No, in the premium jeans market these days, exclusivity and strict contracts about pricing, is pretty much the only way to maintain exclusivity, thus APC's very careful distribution strategy (a lot more cachet, and yet cheaper than even the lowliest pair of Sevens.
post #14 of 18
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APC's very careful distribution strategy (a lot more cachet, and yet cheaper than even the lowliest pair of Sevens.
I think part of the reason APC is able to keep its price "low" is that it had moved its production base to developing countries. Most Nudies and True Religions are made in Italy and USA respectively, and I guess their price partly reflect the higher labour cost. As to whether a particular label will become mass market brand, it will depend greatly on who is in control of the financial matter. I am sure that Evisus and Nudie will not be content in staying as a niche market brand.
post #15 of 18
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I posted about this last week - has anyone checked out the men's selection at the Denim bar yet? I know from the article that they have some Evisus, but I don't want no Evisus. And I'm lazy.
I will try to get down there this weekend and report back.
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